Top 5 search engine ranking factors
Filed under: SEO by Sasha on December 30, 2006
1) Title tag
Title tag is the most important search engine optimization factor and you as a webmaster have a power to change it. Title tag should contain your primary keyword or key phrase not the name of your business because you already rank well for your business name.
2) Anchor text
Anchor text is by far the most important off site ranking factor and most of the time you can control it. You can’t however control anchor text on pages that link to you if somebody decided to put a link to you on his own. The best thing you could do is sending an email to such webmaster and ask him to change anchor text to your keyword, maybe he’ll say yes, you never know. I would do it if you asked me.
I believe that is not necessary to tell you that anchor text should be your key phrase.
3) Keywords in content
If you want to rank well for a certain term you have to use that term in your content, if you rely only on anchor text your competition could outrank you. You don’t, however, want to spam your content with keywords because search engines would recognize it and they will penalize you for it.
4) Internal link structure
I believe that it is very important to have a good internal linking structure because it will help your inner pages to get good rankings and that is very important these days. You should try to get in position where every every page links to another page and back to homepage. That way you will get your homepage rank higher but also your inner pages will be treated as important by search engines. Don’t let your homepage get a PR of 6 and your inner pages PR of 0!
5) Subject of the site
This is the easy one, if your site is about marketing then write about marketing. Every article should be connected to marketing somehow and your internal links (here we go again about internal links) should contain marketing in their anchor text.
Don’t write about everything and nothing like I do here, concentrate on your primary subject and search engines will recognize that.
These are the top 5 search engine ranking factors if you ask me.
Thank you for your time.
December 31st, 2006 at 8:49 am
Thanks Shasha for this information.From a long time i was the answer of this search engine optimization technique. I do not own any website but i have written blogs. and my blog is nowhere in google search. Can you please help me or give me some more tips so that i can easily show my blog in google search engine.
December 31st, 2006 at 9:07 am
Hello,
If you want help you just need to put my tips into practice. What kind of help are you looking for?
p.s. Please register here so we can discuss via email…
January 1st, 2007 at 8:29 pm
1. backlinks
January 2nd, 2007 at 7:19 am
Hello Glen,
are you trying to get a backlink by spamming my comment section or are you informing me that you have put a link to werebu.com?
January 2nd, 2007 at 10:41 pm
LoL, of course not, blog comments have the no-follow attribute to them
Im saying the no.1 ranking factor for search engines is backlinks, and you didnt even put it in your top 5
Any reason?
January 3rd, 2007 at 7:07 pm
Well, number 2 is the anchor text and that means backlinks :). No backlinks no anchor text, I thought it was more then obvious